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Christianity’s big PR problem

Dancing for the Devil is just the latest shock-jock exposé.

Lauren Windle is an author, journalist, presenter and public speaker.

A dance in silhouette.
Netflix.

A friend of mine just completed her master’s in counselling from Oxford University. On the first day, the group of elite academics sat around and debated the most pressing challenges facing modern society. A huge majority agreed that Christianity was a big concern. Far from viewing the Church and its congregants as benevolent and non-judgmental assets to the community, they described Christians as ‘deeply problematic’.  

For those who haven’t purposely engaged with Christianity, the Church represents the suppression of self-expression, the enforcing of outdated and restrictive rules and the judgement of those who don’t uphold their ideals. These students believed the Church was a barrier to societal progress and the sooner it was stripped of its power and influence the better. 

While anyone who has engaged with Jesus’ teachings would agree that this is in stark contrast to his key messages, it’s hard for anyone who’s been around religion and Christians for the last fifty years to be surprised. And this, I believe, is all part of the Church’s big PR problem. 

Christianity in the media 

The media is all about telling stories. As a tabloid journalist, I was told that if a story didn’t entertain, surprise or outrage, it wouldn’t generate interest. Has it made you laugh (often at someone’s expense), shocked you or inspired you to rage? If the answer was no, it was time to find a different Reddit thread to pilfer. 

This is no longer the slogan of grubby tabloid papers but now the stuff of broadsheets and broadcast media too. The need to flabbergast, affront and amuse has even spilled into our fiction. A recent Netflix chart topping film Wicked Little Letters showed a gracious and timid Christian woman, who constantly quoted scripture, receiving vile poison pen letters. The character, played by Oscar-winner Olivia Colman, initially came across as a bit pious but generally benign. As the story progressed the depths of her character were slowly revealed, showing her to be suppressing darkness and completely unhinged.   

This kind of depiction of Christians – as suppressed and dangerous – is pretty standard. We do also see portrayals of hypocritical scammers who prey on the weak like in HBO’s The Righteous Gemstones. I’ve got an encyclopaedic knowledge of media and pop culture and the closest I think we’ve come to a good characterisation of Christianity is Dot Cotton in the soap opera Eastenders. It really is scraping the barrel when a sanctimonious, member of the blue-rinse brigade with a smattering of redeeming features is the best we can do. 

These fictional characters are, at best, the fun police, and at worst, abusive. But they only reflect the depictions of real-life ‘Christians’ that we are exposed to constantly through non-fiction media like documentaries and podcast exposés. I can’t say for sure, but I’ve often wondered if Louis Theroux started it. I find his faux-clumsy, unassuming approach amusing but his subject matter has often focused on pseudo-Christian cults and hate groups. About a year ago a (non-Christian) friend messaged on one of our many WhatsApp groups, saying: ‘Oh my goodness, I’m watching this Louis Theroux documentary and the people are WILD.’ To which I automatically responded: ‘I’ve told you before, if they show that much hate, they’re not actually Christians.’ It turned out that this time he was interviewing the parents of America’s most medicated kids, but it was a fair guess. 

The baton of shock-jock journalism has now been handed on. It’s no longer just Louis Theroux interviewing Westboro Baptist Church members wielding ‘God Hates Gays’ signs. Now every documentary maker is on the lookout for extremists, abusers and cult-leaders performing horrific acts ‘in the name of Jesus’. And they’re finding them. 

There isn’t enough time or a big enough word count for me to describe all of these documentaries. With minimal Googling skills, I can find; God Forbid: The Sex Scandal That Brought Down a Dynasty (Disney, 2022), In the Name of God: A Holy Betrayal (Netflix, 2021), Sins of Our Mother (Netflix, 2022), Children of God (1994), Unveiled: Surviving La Luz del Mundo (2022), Hell Camp: Teen Nightmare (2023), and the list goes on.  

I’ll run you through some of the most influential and widely watched of the last few years, but I warn you… if Jesus hadn’t risen from his grave, he’d be turning in it. 

There is no attempt to clarify the truth behind the contortion.

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Dancing for the Devil  

Netflix, 2024 

In the week it came out, Dancing for the Devil was viewed by an estimated 4.4 million people. The show discussed the fun and promising dancing career of two sisters who had a substantial following on social media. But when Miranda Wilking, the older of the pair, met her Christian boyfriend, she pulled back from her family in order to invest in his church (which was incidentally also an artist management agency).  It wasn’t like any church I have ever been to. In order to attend, you need a personal invitation from the leader. The pastor Robert Shinn insisted that he had a direct line to God and if congregants wanted salvation they had to listen to everything he said. 

They told the members to ‘die to themselves’, meaning give up everything to obey their leader. They also insisted that members cut themselves off from their families and gave up eighty per cent of their income to the church. Miranda is still in this church community and strongly denies that she is a victim or is in a cult. Commenters on her social media persist in pushing her for answers. The first comment on a dancing video I viewed asked: “Is this the woman that is owned by that Chinese priest?”  

Shiny, Happy People 

Prime, 2023 

This docuseries is an exposé of the Duggar family, the stars of American noughties show 19 Kids and Counting. The original programme followed the lives of the Christian parents as they home schooled their modestly dressed children, and popped out babies at an alarming rate. The show was cancelled in 2015 when it was reported that the oldest son Josh had sexually assaulted young girls, including his sisters. Shiny, Happy People starts off by exploring the story of this odd family, their disturbed son and the cover-up that ensued. But the documentary develops into an exploration of the abuse propagated and protected the Christian fundamentalist organisation they were a part of. Writing for Jezebel, reporter Rich Juzwiak said the series was: “A damning portrait of a Christian organization that created a power structure leaving so many of its followers open to abuse, and a profile of exactly how that played out in one family."   

Our Father 

Netflix, 2022 

The story follows a former fertility doctor Donald Cline, who impregnated his unsuspecting clients with his own sperm, fathering ninety-four children by fertility fraud. Cline was a family man, church elder and devout Christian. Towards the end of the documentary, it becomes clear that these actions were the result of his pseudo-Christian beliefs. It is thought that he was, in fact, a member of Quiverfull, a strict branch of conservative Christians who reject contraception. It appears that Cline's motivation for illicitly spreading his seed was that he believed that to have more children was to have more blessings. 

Keep Sweet: Pray and Obey  

Netflix, 2022 

This documentary follows the polygamous Fundamentalist Church of Jesus Christ of Latter-Day Saints (FLDS), a spin-off from Mormonism. The motto “keep sweet: pray and obey” was often chanted in the group as an instruction for women when interacting with men. Women were "to be in control of [their] emotions and [they] didn't display things like anger or resentment or frustration". The women all wore pastel-coloured, frilly dresses and their leader Warren Jeffs, took a mere seventy-eight of them to be his wives. Jeffs is currently serving a life sentence in Texas for child sexual assault. In researching the response to the documentary, I came across a Reddit thread where the reader confessed that: “Learning about the FLDS church has made me question my faith as a Christian”. The anonymous forum user said: “Somewhere midway through the 3rd episode of the documentary it dawned on me how much similarities there were between The FLDS and Christianity.” [sic] 

A key problem 

This final admission by a Redditer, leads me on to a key point. These manipulative cult leaders use just enough biblical truth to make their teaching plausible. Jesus says: “If you come to me but will not leave your family, you cannot be my follower.” Robert Shinn says cut off your family and follow me. With an impressionable mind and little understanding of the Bible, a person could be forgiven for thinking these are compatible and complementary statements. They are dramatically different, as the first aims to unite you with your creator and acknowledges that in some cases a decision to follow Jesus will cause such upset it will mean losing important relationships. Jesus does not ask his follows to isolate and cut off caring family members, he is for healthy community and offers his followers freedom not captivity. 

These documentaries constantly cite scripture and show clips of abusers using God’s word to justify their crimes. So, to that Reddit user who was worried that there were similarities between FLDS and Christianity, of course there are – they designed it that way. Without the familiar of snippets of the gospel in their message, they wouldn’t be able to foster the initial sense of safety followers need to get sucked in. 

The agony for a practicing Christian is that, in all their detailed research and shocking-details, at no point do any of the documentary makers explain that these horrific actions and principles are not reflected in the Bible but are in fact (sometimes deliberate, sometimes ignorant) user error. There is no attempt to clarify the truth behind the contortion. Not once does someone correct the flawed teaching and bastardisation of the gospel message by explaining the true context and intention behind the verses. Even if viewers can acknowledge that these are extreme circumstances, they aren’t left understanding the edifying nature of God’s love, his word and the Church (when done right). Instead, those who don’t know Christ are just left to ponder the twisted teaching and gape at the horrendous fallout. If this was my only contact with God, Jesus or the Bible, I would think it was problematic too. 

Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. 

The solution 

Many have seen the punchy headlines and felt the growing discontent directed towards Christianity as a result, but few have the means to do anything about it. Until a Christian foundation in Kansas launched a $100million campaign called “He Gets Us” promoting Jesus to the masses. The adverts ran during the 2023 Super Bowl – the most expensive advertising spots on US television. In the various billboard and video ads, the foundation presented Jesus as an immigrant, a refugee, a radical, an activist for women’s rights, a defender of racial justice and a protestor of political corruption. 

There’s so much right with the intention behind this. Reintroducing Jesus to a new generation who are less likely to have been churched and are less likely to understand the nature and story of Christ. But when it came to light that the advertising campaign’s funding was associated with an organisation that lobbied for anti-LGBT and anti-abortion laws, we were right back to square one in the public perception: problematic, dangerous, judgmental and suppressed Christians.  

So, what do I think we should do about it? I’ve been in alcoholic recovery for more than ten years and there’s something rather beautiful about Alcoholics Anonymous’ principle of ‘attraction not promotion’. I don’t think we can compete with the click-bait tactics in the media. We wouldn’t want to – it would be fundamentally inconsistent with Jesus’ message. A documentary detailing the life of someone who matched these cult leaders’ and criminals evil with extreme good deeds, would never be as enticing. There are loads of films about Mother Theresa’s life that don’t make the top ten on Netflix. Let’s not play them at their own game. 

I think rather than punching people in the face with the goodness of God and ramming it down their throat, we’ve just got to show up, day by day, consistently demonstrating a Christian love that is so incompatible with what they’ve seen on TV that they can’t help but differentiate between the two. Speaking of Mother Theresa, she reportedly said: “If you want to bring peace to the whole world, go home and love your family.” Well, I reckon if you want to tackle Christianity’s big PR problem, go home and love your neighbour. 

To those who are reading this who don’t believe there’s a non-judgemental and welcoming Christian faith, I’m sorry. I’m sorry for what you’ve been shown or even possibly experienced. What Jesus offers is indescribably better than that. As someone who felt the Church was a place of exclusion and harsh rules I could never live up to, I walked out. It was ten years later when I finally decided to give it another try and what I found was remarkable care, love, consistency and support. Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. Don’t let Christians ruin Christ – and I’m using the term ‘Christians’ in the loosest possible terms here. 

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Culture
Film & TV
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Help for the Heelers

The benevolent butterfly effect in Bluey’s season finale.

Mockingbird is an organization devoted to “connecting the Christian faith with the realities of everyday life."

A cartoon dog family stand in their kitchen
Bluey and family.
Ludo Studio.

Written by Bryan J. This article first appeared in Mockingbird, 23 April 2024. By kind permission.

“Daddy, there’s no God in Bluey’s world, is there?” No joke, my precocious four-year-old PK [Pastor’s Kid] son asked me this question after watching the new Bluey season finale, titled “The Sign.” It’s a deep question, one that comes from a place of honest curiosity — “The Sign” is, without a doubt, one of the most spiritually significant episodes of a series that is known to offer big questions to little kids. The Heeler family is presented with a life-changing decision with no guarantee of a happy ending, and the whole of the episode features the family wrestling the unknown of the future. The fact that my son could pick up on the high stakes of the episode, the philosophical questions about the goodness of providence, and the impossibility of knowing whether the future was bright or not … let’s just say it justifies the tears that come every time I watch the episode with him. 

Which is five times now. I have watched the finale five times and wept every time. Isn’t this show made for preschoolers? 

“The Sign” reveals a family in transition. After offering a number of hints earlier in the season, we discover that the Heeler family dad, Bandit, has accepted a job offer that pays a lot more money, but will require him to move. Chili (aka Mum) agrees with the choice to move and take the new job, but she has sincere concerns about leaving family, friends, neighbors, city, and a beloved house behind. Bluey, of course, has trouble coming to terms with the idea, as any preschooler would, and Bingo remains blissfully ignorant of the big changes coming her way. The preparations to move coincide with preparations for Uncle Rad’s marriage to family friend (and Bluey’s godmother) Frisky, with the family’s four preschool girls joining in as flower girls. 

Big changes bring big questions, of course. Nowhere is this more evident than in Bluey’s preschool classroom. Calypso, the teacher, models a zen-like spirituality for Bluey and her friends. At the end of story time, Bluey asks her teacher “Why do stories always have happy endings?” Her teacher responds, “Well, I guess ’cause life will give us enough sad ones.” (Is this a kid’s show?) This inspires a host of sad stories from Bluey’s peers: a guinea pig that ran away, a divorce, a lonely dad. It’s now that Bluey announces her not-so-happy ending, telling her friends that she is moving. To help the class cope with their sadness, Calypso reads her students a parable of a farmer, who approaches all of life’s good luck and bad luck moments with the simple attitude of “we’ll see.” It’s a story without a happy ending (or without any ending, really), and the kids don’t buy it. “Is that it?” asks one, disappointed. “What happens next?” asks another. “Everything will work out the way it’s supposed to, Bluey” says Calypso with kindness, which Bluey takes to mean that their family house won’t sell (which it does, in the next scene). 

Big questions also mean big feelings. An enraged and fearful Frisky, dismayed to discover her fiancé expects her to move out west where he works, runs away the morning of the wedding. Chili hops in the car, with four preschoolers in tow, to track her down. A series of events, which can be only described as providential, take place along the way. Chili, Bluey, Bingo, and cousins run into just the right person, spill juice cups at just the right moment, and make pit stops at the precisely needed spot, to find Frisky in quiet reflection at a local hilltop park. Groom-to-be Rad shows up, too. Frisky and Rad talk through their concerns and move on with the wedding, announcing there that they’ve chosen not to move west as planned. It’s a lovely wedding, with dancing and family and fun and a host of easter eggs for eagle-eyed viewers to enjoy. “You’re having a happy ending!” announces Bluey to her godmother, before turning to her mother and asking “Do you think we’ll have a happy ending too?” “I don’t know,” replies Chili, “But I’m done trying to figure it out. I just wanna dance.” Queue the happy dance montage. 

Still, providence has not finished working with the Heelers. On moving day, a whole host of minor events from previous episodes collide to cancel the sale of the Heeler’s beloved house. It’s hard to describe every little flap of the butterfly’s wing that impacted this outcome — a combination of stuck coins, romantic encounters at the drugstore, inchworms saved from being squished on the slip-and-slide, and overzealous real estate agents all played their part. In a moving montage, Bandit takes the call about the canceled sale of the home, changes his mind about the new job, symbolically rips the for-sale sign out of his front yard, and is tackled by a loving family who realize they don’t have to move anymore. The family sits on boxes in their empty kitchen floor eating takeout cheeseburgers, relieved of the anxiety of moving, while the show rolls to credits. The song playing in the background is called “Lazarus Drug,” sung by the same voice actor who plays preschool teacher Calypso. It’s a song about love drawing someone back to life, perhaps a nod to the love of Bandit’s family drawing him back to the reality that they may already have a great life, and money wouldn’t make it any better. The Heelers get their happy ending, too. 

The Greeks were the first to use the storytelling tool we know by its Latin name: deus ex machina, God from the machine. In Greek drama, at the climax of a seemingly unsolvable problem, a machine (usually a trap door or crane) would lift or lower an actor onto the stage portraying one of the gods of the Greek pantheon. These gods would step in and provide a solution to a drama’s seemingly unsolvable and complex problem. Nowadays, the term is derisive, an insult that implies lazy writing or poor storytelling. At the time, however, the audience loved these deus ex machina solutions. At the risk of psychoanalyzing the past, one imagines they would have been quite happy to imagine that the Gods cared enough in the affairs of humans to intervene for a happy ending. 

Deus ex machina is a criticism that can be leveled at this season finale. After all the adults tell the precocious preschooler that life gives out happy and sad endings, we are not given any sad endings. The only way to navigate change, according to the wisdom of the world, is sit back, embrace a sort of desireless “zen” regarding the future, and say “we’ll see,” but everyone nonetheless gets a happy ending. After bending over backwards to lay out how the future is fickle and unknowable, the show still insists on showing how everything lined up just perfectly for Bluey’s “prayers” to be answered. It’s not just her either. Aunt Brandy’s desire for a child comes to fulfillment, after we are told numerous times that it is not meant to be (S3E31). Winton’s divorced and depressed father meets the mother of the terrier triplets (S3E45), and the two come together and form a new family. The shaggy hair dogs get their house with a pool. Everything works out just fine. Despite the look of a Greek tragedy, in which everything ends poorly for the protagonists, things end up turning out fine, just like every Greek comedy. Or, to put it in Elizabethan terms, what starts out like Hamlet becomes A Mid-Summer Night’s Dream. 

In Bluey’s world, the happy endings are real. The parents always muster enough energy to play with their kids. The right parenting lesson is always on hand, and handed down with pithy aphorisms. Hurt feelings are acknowledged and reconciled with emotionally intelligent strategies. The love shown between friendships and family members is realistic and optimistic. Moreover, in this square dog world of Brisbane, Australia, when parents and grandparents are at the end of their ropes, providence steps in to help guide the way. Happy endings are not so much earned in Bluey’s world as they are a given, or perhaps gifted, sometimes by tired and exhausted parents, but also, by an unseen benevolence watching over them. What is grace, after all, if not an unexpected happy ending? 

So how did I respond to my son’s question? “Yes,” I told him, “there is a God in Bluey’s world. Who do you think made all those happy endings come true?” It’s not an answer I should have come up with so quickly. I’m not usually one to offer a succinct one-liner that sums up decades of media study and theology in a bite sized nugget for my four-year-old. Perhaps, instead, it was providence that gave the answer for me.