Article
Comment
Film & TV
10 min read

Christianity’s big PR problem

Dancing for the Devil is just the latest shock-jock exposé.

Lauren Windle is an author, journalist, presenter and public speaker.

A dance in silhouette.
Netflix.

A friend of mine just completed her master’s in counselling from Oxford University. On the first day, the group of elite academics sat around and debated the most pressing challenges facing modern society. A huge majority agreed that Christianity was a big concern. Far from viewing the Church and its congregants as benevolent and non-judgmental assets to the community, they described Christians as ‘deeply problematic’.  

For those who haven’t purposely engaged with Christianity, the Church represents the suppression of self-expression, the enforcing of outdated and restrictive rules and the judgement of those who don’t uphold their ideals. These students believed the Church was a barrier to societal progress and the sooner it was stripped of its power and influence the better. 

While anyone who has engaged with Jesus’ teachings would agree that this is in stark contrast to his key messages, it’s hard for anyone who’s been around religion and Christians for the last fifty years to be surprised. And this, I believe, is all part of the Church’s big PR problem. 

Christianity in the media 

The media is all about telling stories. As a tabloid journalist, I was told that if a story didn’t entertain, surprise or outrage, it wouldn’t generate interest. Has it made you laugh (often at someone’s expense), shocked you or inspired you to rage? If the answer was no, it was time to find a different Reddit thread to pilfer. 

This is no longer the slogan of grubby tabloid papers but now the stuff of broadsheets and broadcast media too. The need to flabbergast, affront and amuse has even spilled into our fiction. A recent Netflix chart topping film Wicked Little Letters showed a gracious and timid Christian woman, who constantly quoted scripture, receiving vile poison pen letters. The character, played by Oscar-winner Olivia Colman, initially came across as a bit pious but generally benign. As the story progressed the depths of her character were slowly revealed, showing her to be suppressing darkness and completely unhinged.   

This kind of depiction of Christians – as suppressed and dangerous – is pretty standard. We do also see portrayals of hypocritical scammers who prey on the weak like in HBO’s The Righteous Gemstones. I’ve got an encyclopaedic knowledge of media and pop culture and the closest I think we’ve come to a good characterisation of Christianity is Dot Cotton in the soap opera Eastenders. It really is scraping the barrel when a sanctimonious, member of the blue-rinse brigade with a smattering of redeeming features is the best we can do. 

These fictional characters are, at best, the fun police, and at worst, abusive. But they only reflect the depictions of real-life ‘Christians’ that we are exposed to constantly through non-fiction media like documentaries and podcast exposés. I can’t say for sure, but I’ve often wondered if Louis Theroux started it. I find his faux-clumsy, unassuming approach amusing but his subject matter has often focused on pseudo-Christian cults and hate groups. About a year ago a (non-Christian) friend messaged on one of our many WhatsApp groups, saying: ‘Oh my goodness, I’m watching this Louis Theroux documentary and the people are WILD.’ To which I automatically responded: ‘I’ve told you before, if they show that much hate, they’re not actually Christians.’ It turned out that this time he was interviewing the parents of America’s most medicated kids, but it was a fair guess. 

The baton of shock-jock journalism has now been handed on. It’s no longer just Louis Theroux interviewing Westboro Baptist Church members wielding ‘God Hates Gays’ signs. Now every documentary maker is on the lookout for extremists, abusers and cult-leaders performing horrific acts ‘in the name of Jesus’. And they’re finding them. 

There isn’t enough time or a big enough word count for me to describe all of these documentaries. With minimal Googling skills, I can find; God Forbid: The Sex Scandal That Brought Down a Dynasty (Disney, 2022), In the Name of God: A Holy Betrayal (Netflix, 2021), Sins of Our Mother (Netflix, 2022), Children of God (1994), Unveiled: Surviving La Luz del Mundo (2022), Hell Camp: Teen Nightmare (2023), and the list goes on.  

I’ll run you through some of the most influential and widely watched of the last few years, but I warn you… if Jesus hadn’t risen from his grave, he’d be turning in it. 

There is no attempt to clarify the truth behind the contortion.

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Dancing for the Devil  

Netflix, 2024 

In the week it came out, Dancing for the Devil was viewed by an estimated 4.4 million people. The show discussed the fun and promising dancing career of two sisters who had a substantial following on social media. But when Miranda Wilking, the older of the pair, met her Christian boyfriend, she pulled back from her family in order to invest in his church (which was incidentally also an artist management agency).  It wasn’t like any church I have ever been to. In order to attend, you need a personal invitation from the leader. The pastor Robert Shinn insisted that he had a direct line to God and if congregants wanted salvation they had to listen to everything he said. 

They told the members to ‘die to themselves’, meaning give up everything to obey their leader. They also insisted that members cut themselves off from their families and gave up eighty per cent of their income to the church. Miranda is still in this church community and strongly denies that she is a victim or is in a cult. Commenters on her social media persist in pushing her for answers. The first comment on a dancing video I viewed asked: “Is this the woman that is owned by that Chinese priest?”  

Shiny, Happy People 

Prime, 2023 

This docuseries is an exposé of the Duggar family, the stars of American noughties show 19 Kids and Counting. The original programme followed the lives of the Christian parents as they home schooled their modestly dressed children, and popped out babies at an alarming rate. The show was cancelled in 2015 when it was reported that the oldest son Josh had sexually assaulted young girls, including his sisters. Shiny, Happy People starts off by exploring the story of this odd family, their disturbed son and the cover-up that ensued. But the documentary develops into an exploration of the abuse propagated and protected the Christian fundamentalist organisation they were a part of. Writing for Jezebel, reporter Rich Juzwiak said the series was: “A damning portrait of a Christian organization that created a power structure leaving so many of its followers open to abuse, and a profile of exactly how that played out in one family."   

Our Father 

Netflix, 2022 

The story follows a former fertility doctor Donald Cline, who impregnated his unsuspecting clients with his own sperm, fathering ninety-four children by fertility fraud. Cline was a family man, church elder and devout Christian. Towards the end of the documentary, it becomes clear that these actions were the result of his pseudo-Christian beliefs. It is thought that he was, in fact, a member of Quiverfull, a strict branch of conservative Christians who reject contraception. It appears that Cline's motivation for illicitly spreading his seed was that he believed that to have more children was to have more blessings. 

Keep Sweet: Pray and Obey  

Netflix, 2022 

This documentary follows the polygamous Fundamentalist Church of Jesus Christ of Latter-Day Saints (FLDS), a spin-off from Mormonism. The motto “keep sweet: pray and obey” was often chanted in the group as an instruction for women when interacting with men. Women were "to be in control of [their] emotions and [they] didn't display things like anger or resentment or frustration". The women all wore pastel-coloured, frilly dresses and their leader Warren Jeffs, took a mere seventy-eight of them to be his wives. Jeffs is currently serving a life sentence in Texas for child sexual assault. In researching the response to the documentary, I came across a Reddit thread where the reader confessed that: “Learning about the FLDS church has made me question my faith as a Christian”. The anonymous forum user said: “Somewhere midway through the 3rd episode of the documentary it dawned on me how much similarities there were between The FLDS and Christianity.” [sic] 

A key problem 

This final admission by a Redditer, leads me on to a key point. These manipulative cult leaders use just enough biblical truth to make their teaching plausible. Jesus says: “If you come to me but will not leave your family, you cannot be my follower.” Robert Shinn says cut off your family and follow me. With an impressionable mind and little understanding of the Bible, a person could be forgiven for thinking these are compatible and complementary statements. They are dramatically different, as the first aims to unite you with your creator and acknowledges that in some cases a decision to follow Jesus will cause such upset it will mean losing important relationships. Jesus does not ask his follows to isolate and cut off caring family members, he is for healthy community and offers his followers freedom not captivity. 

These documentaries constantly cite scripture and show clips of abusers using God’s word to justify their crimes. So, to that Reddit user who was worried that there were similarities between FLDS and Christianity, of course there are – they designed it that way. Without the familiar of snippets of the gospel in their message, they wouldn’t be able to foster the initial sense of safety followers need to get sucked in. 

The agony for a practicing Christian is that, in all their detailed research and shocking-details, at no point do any of the documentary makers explain that these horrific actions and principles are not reflected in the Bible but are in fact (sometimes deliberate, sometimes ignorant) user error. There is no attempt to clarify the truth behind the contortion. Not once does someone correct the flawed teaching and bastardisation of the gospel message by explaining the true context and intention behind the verses. Even if viewers can acknowledge that these are extreme circumstances, they aren’t left understanding the edifying nature of God’s love, his word and the Church (when done right). Instead, those who don’t know Christ are just left to ponder the twisted teaching and gape at the horrendous fallout. If this was my only contact with God, Jesus or the Bible, I would think it was problematic too. 

Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. 

The solution 

Many have seen the punchy headlines and felt the growing discontent directed towards Christianity as a result, but few have the means to do anything about it. Until a Christian foundation in Kansas launched a $100million campaign called “He Gets Us” promoting Jesus to the masses. The adverts ran during the 2023 Super Bowl – the most expensive advertising spots on US television. In the various billboard and video ads, the foundation presented Jesus as an immigrant, a refugee, a radical, an activist for women’s rights, a defender of racial justice and a protestor of political corruption. 

There’s so much right with the intention behind this. Reintroducing Jesus to a new generation who are less likely to have been churched and are less likely to understand the nature and story of Christ. But when it came to light that the advertising campaign’s funding was associated with an organisation that lobbied for anti-LGBT and anti-abortion laws, we were right back to square one in the public perception: problematic, dangerous, judgmental and suppressed Christians.  

So, what do I think we should do about it? I’ve been in alcoholic recovery for more than ten years and there’s something rather beautiful about Alcoholics Anonymous’ principle of ‘attraction not promotion’. I don’t think we can compete with the click-bait tactics in the media. We wouldn’t want to – it would be fundamentally inconsistent with Jesus’ message. A documentary detailing the life of someone who matched these cult leaders’ and criminals evil with extreme good deeds, would never be as enticing. There are loads of films about Mother Theresa’s life that don’t make the top ten on Netflix. Let’s not play them at their own game. 

I think rather than punching people in the face with the goodness of God and ramming it down their throat, we’ve just got to show up, day by day, consistently demonstrating a Christian love that is so incompatible with what they’ve seen on TV that they can’t help but differentiate between the two. Speaking of Mother Theresa, she reportedly said: “If you want to bring peace to the whole world, go home and love your family.” Well, I reckon if you want to tackle Christianity’s big PR problem, go home and love your neighbour. 

To those who are reading this who don’t believe there’s a non-judgemental and welcoming Christian faith, I’m sorry. I’m sorry for what you’ve been shown or even possibly experienced. What Jesus offers is indescribably better than that. As someone who felt the Church was a place of exclusion and harsh rules I could never live up to, I walked out. It was ten years later when I finally decided to give it another try and what I found was remarkable care, love, consistency and support. Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. Don’t let Christians ruin Christ – and I’m using the term ‘Christians’ in the loosest possible terms here. 

Essay
America
Comment
Politics
Race
13 min read

A raging election and the haunting of American memory

Civil War lessons on what ‘we the People’ choose to remember or forget.

Jared Stacy holds a Theological Ethics PhD from the University of Aberdeen. His research focuses conspiracy theory, politics, and evangelicalism.

A US flag flutters under a dark brooding cloudy sky.
Roger Hoover on Unsplash.

Foreboding. That’s how my friend described the time between now and the election in America. It’s everywhere, and nowhere. It’s felt, it’s lived, it’s immediate. And it’s true, there is little reason to carry ourselves as though this election will be anything other than consequential—immediately so—for at-risk communities across the United States, from hurricane survivors to Haitian-Americans.   

We would do well to pay attention to this. And for me, as an American citizen, I plan on casting my vote against Trump, for what I wager to be a better path towards provisional freedom. But there’s a part of me that remains attentive to the stakes and the perils that lie beneath the immediate. 

As you survey the landscape of the American experiment, you will find it marred not just by scars of racial hatred and violence, but the shadows of things forgotten and repressed. Looking over it long enough will reveal the chasm between America’s living memory and its history. It’s here, surveying that great landscape, the gap emerges between what “We the People” choose to remember and what we’ve deigned to forget. And this memory—as much as the polls and the data predict—will influence what is to transpire these next few months. 

As we bear witness to the events unfolding before us, we would do well to remember how “We the People” have never truly resolved our Civil War. Our memory of the war is both hallowed and haunted.  

If onlookers and participants alike want to understand—really and truly—the crucible of this American election you have to descend to the depths of American memory, into its distortions and attempted preservations. You have to understand not just the Civil War itself, but its ongoing aftermath, from a period called Reconstruction to the century later Civil Rights struggle, and on to today. Recently I heard historian Jemar Tisby share an anecdote of something uttered by a Gettysburg battlefield tour guide, “The north won the war,” he said, “but the south won the memory.” 

Who has time for a history lesson? I would submit the stakes are too great, and the need too earnest, to ignore. 

Memory is a fickle thing. But it is also a moral thing. Memory gathers the resources from which individuals become a “we.” That is the point where everything begins to change, observes John Steinbeck. That move from “I” to “We,” he called it. Memory can create a people. From it, a “we” can draw strength, clarity, and courage for the present, it can also reap the whirlwind.  

Theologian Stanley Hauerwas captured the stakes when he observed, “memory is a moral exercise.” And in a moment where the American social fabric seems to be rending at the seams (not at all an unprecedented event), I think part of staying the course involves turning again to the moral power of memory. To remember what we’ve forgotten, to surface what has been buried.  

But in the middle of an election cycle endlessly bombarding Americans with hate, disinformation, and propaganda, the turn to memory might seem little more than idealism. Who has time for a history lesson? I would submit the stakes are too great, and the need too earnest, to ignore. The problem is: the American memory is distorted and divided. 

Ruby Bridges visits Barack Obama at the White House to view 'The Problem We Have To Live With' on its walls, 2011.

Barack Obama and a middle aged black woman look at a picture of her when she was a child walking between guards protecting her.

In 1960, a six-year-old girl by the name of Ruby Bridges became the first African American to attend William Franz Elementary School in New Orleans. She walked into the school that day surrounded by armed guards, assigned to protect her from public fury in the wake of a federal court order enforcing integration across New Orleans Public Schools. 

Ruby became an icon of the Civil Rights struggle of the Sixties. She was canonized by artist Norman Rockwell in a piece aptly titled, “The Problem We All Live With.” Between that painting and hundreds of photographs that captured her bold yet innocent stride up those school steps with books in hand, Ruby Bridges was impressed into American memory.  

Consigned to these mists of memory, Ruby Bridges appears as perpetually six years old to many white Americans. But one fact pierces the mists of memory: Ruby Bridges has an Instagram. Though her memory in white America reduces her to an image frozen in time, she is a woman alive today in her sixties with an incredible ongoing career in advocacy and activism. The cries of “woke!” that emerge in every conversation about justice and equity in America cannot silence the reality of time: the Civil Rights struggle is not so distant as white Americans often insist it was. What we remember is tragically the result of what we’ve tried to forget. 

But whenever the church settles to serve as a chaplain of empire, it soon confuses the privilege and luxury it secures with its own freedom.  

We tend to think of history as objective, as a set of facts. And this obscures how our own memory of history can be distorted and warped. Consider this past month that former US President Jimmy Carter turned 100 while in hospice care. His birthday made mainstream news. An impressive lifespan to go with an incredible legacy as a husband, father, and public servant. But the American memory is strange. Strange because Carter, the oldest living US President, is still with us. Making it all the more startling to remember that the Rev. Dr. Martin Luther King was born 5 years after President Carter. That, if not for an assassin's bullet at a Memphis hotel balcony in 1968, Dr. King could have been celebrating his 96th birthday this coming January. Memory can be distorted, warped, and pressed into service of propaganda. 

Too often, the white church in America has made itself fit for service as a chaplain of empire. Willingly producing, baptizing, or consuming memories which obscure the truth that brings about reconciliation. In so many words, we have in America today a more reactionary and partisan element of the church. One that cannot take the moral responsibility of memory seriously because it finds itself too invested in its role of reifying and deifying America. And whenever the church settles to serve as a chaplain of empire, it soon confuses the privilege and luxury it secures with its own freedom. Because many white churches confuse this power with freedom, the memory of America is captive to its own ends. It is not free. It does not know the freedom which liberates the church to the moral task of memory. 

I think here of Dietrich Bonhoeffer’s claim that the church can never take immediate or “direct” political action as church because, as the community of God’s people it “does not know the necessary course of history.” The church does not possess special access to the ideas of the future, nor does it consign the world to fate. What the church is, it is as witness. It testifies in the bread, the wine, the water of the liberating presence of God. But when the church acts apart from this vocation it risks becoming what Ernst Kasemann called the “anti-church” which replaces the cross with power. 

I find this a broadly accurate depiction of what the white American church presently offers to the American public. It is not the beloved community and conscience of the nation to which Martin Luther King Jr. spoke, rather it is a chaplain of empire. And in this role, the church finds itself both a producer and consumer of a distorted memory, filled with a mixture of sentiment, propaganda, and raw fact. A story of America in service of a particular vision of America which never existed. 

Is this not too political for the church? Mustn’t we keep religion and politics separate? All theology is political. That is, all human talk about God involves consequences—for good or ill—concerning fellow human beings. James Cone puts it more directly: “Any talk about God that fails to make God's liberation of the oppressed its starting point is not Christian.” The difference then is not whether the church is political, but rather whether its talk about God is indeed talk which remembers in a living way the God of Jesus Christ, and whether or not it opens itself up to the critical examination of its own god talk. And this is where we find a good deal of the white American church today. 

Even the mention of the “white church” in America should stir up the paradoxes and contradictions which persist in the field of American memory. But perhaps we too easily confuse “history” with “memory.” Memory is living, fluid, and potent. I like how Robert Jenson puts it, “so long as a people is alive, there will be an exchange between how it remembers its history at any given time and its needs, concerns, and goings-on in the present. There is thus usually a difference between a people’s own living memory…and the accounts constructed by historians…” Jenson was talking about the Old Testament. Here, we reflect a bit on the American experiment.  

I remember in 2020, as a pastor, I sat in a prayer night at the church where I served on staff. But there was not much praying. Instead, we were shown a video selected by our senior pastor. The video was a tour of Washington D.C. highlighting all the Christian imagery and inscriptions scattered across the American capital. I’ll never forget the words that came from my pastor: “The next time,” he said, “anyone tells you America isn’t a Christian nation, you tell them about what you learned here tonight.” And that was it. The video never mentioned many of the buildings were built by the hands of people enslaved in an institution justified by a most bankrupt faith. 

I’ve come to understand that every church in America, even with the Christian story on its lips, tells a story about America, too. And the memory of that story carries with it theological consequences. After all, there can be no quicker way to discredit human words about the God of Jesus Christ than to attach those words to a false memory of America masquerading as dogma.  

The statute of General Longstreet, Gettysburg battlefield.

An equestrian statue of an American Civil War general wheeling his horse.

Stranger still was realizing the church I served was constructed on a piece of land in Virginia’s Spotsylvania County lined with historical markers. One identifies the land as the camp site of Confederate General James Longstreet during the Fredericksburg Campaign of the Civil War. Tellingly, Longstreet’s own life and legacy gives witness to the enigma of memory and also the possibility of change that arises from the wedding of truth and reconciliation. 

Longstreet was long known as General Robert E. Lee’s right-hand man. He devoted himself to the Confederate cause in defense of slavery. And stood by Lee till the end of the war, joining him at Appomattox, Virginia, where he was reunited with his foe and friend, Union General Ulysses S. Grant. Instead of imposing harsh penalties on the Confederates, Grant proved reconciliatory in ways that Longstreet never forgot, according to his biographer, Elizabeth Varnon.  

In fact, Longstreet became an ardent supporter of Reconstruction policies and Civil Rights, including the vote, for formerly enslaved people. His transformation made him an enigmatic figure that attracted the bitter hatred of fellow former Confederates seeking a scapegoat for the South’s defeat. They found their sacrifice in Longstreet. 

After the war, Longstreet settled in New Orleans for business. In 1872, there was a disputed election between pro-Reconstruction Republican governor and the Democrats. Longstreet answered the call from the Republican governor to lead a “mixed” regiment of African Americans and white Americans against a renegade paramilitary force comprised mainly of disgruntled Confederate veterans. These paramilitary groups opposed the African American vote and Reconstruction policies in general to the point of violence. 

In a historical episode that echoes January 6, 2021, Longstreet, a former Confederate General, led this Reconstruction regiment against white paramilitary insurrectionists seeking to subvert the election and install their own governor. The clash became known as the Battle of Canal Street. But its original name was given by the nearly successful Confederate paramilitary: “The Battle of Liberty Place.” This was the name affixed to a monument erected in 1891, which stood in New Orleans until it was removed under cover of darkness for fear of political violence in 2017. 

The stark transformation of Longstreet’s life and career does not make the man a saint. He clung to racist ideologies until his death. To emphasize his support of Reconstruction is not to canonize him as much as it is to highlight the enigma of American memory. That, in the wake of the Civil War, the conflict over Reconstruction proved so destructive that eventually whites from the North and the South opted to reconcile at the expense of Civil Rights. In the contested Presidential Election of 1877, Republicans accepted the Presidency in exchanged for the Democrat’s demand for an end to Reconstruction and a withdrawal of Federal troops. The dealings of 1877 made Jim Crow America possible, and forestalled gains of the Civil Rights movement for nearly another century. And the question remains open: will America ever deliver on its promises? This is the appeal made by MLK and others. 

And our failure to remember as Americans is, surely, part of the task of the church in America. For a witness to the Christian story surely involves a freedom to speak truths of our common life and history which make for reconciliation. For me, as the election nears, I’m thinking of the enigma of Longstreet and the distortion of American memory. 

For in the very church that claimed America was a “Christian nation” merely by virtue of slogans fixed atop our public buildings, there was along with it a willed ignorance to matters of race in our own community. I experienced enforced silence on just how far a pastor might talk about race before being “too political” or “divisive.” I found there is a tragic irony of failed memory in gathering to worship on land once occupied by Longstreet’s camp, the man who supported Civil Rights and resisted an insurrection. After I left, I learned the church’s parking lot was made available for busses attending the event that metastasized into the January 6 insurrection. And just this past month, thousands of evangelicals descended once again into Washington DC, praying and declaring Trump’s victory against Harris. Here too, the whitewashing of January 6 has its own consequences. 

Amid the raging fury of an American election cycle, memory can help provide perspective, so long as we are willing to incriminate ourselves with the sins of forgetfulness and short-sightedness. There are events forever etched into our collective memory, to be sure. We have slogans for them. Like “Remember Pearl Harbor” and “Never Forget” for 9/11. But even here, amidst cries to remember, our memory persists in a state of perpeutal division and distortion. The slogans we create to remember the tragic dead too easily become transformed into a license for our unflinching commitment to the myth of redemptive violence. 
Again and again we see, memory carries moral power. And without truth in our memory, there can be no reconciliation. But I remain hopeful precisely because I do not worship fate. The confession which binds Christian community speaks of the God who reconciles. This reconciliation is received as a grace by the truth of Jesus Christ.  

Whether or not “We The People” renew our capacity to speak the necessary truths, to live in that light, and so prove reconciliation to be a lived reality not mere sentiment, depends in no small part on the willingness of Christian community in America to take up the fuller and deeper ministry of reconciliation bound up in our confession. Such a ministry cannot be one of external compulsion, of endorsing authoritarian politics and programs in the name of another crusade. Rather, it is one that begins and ends with the question of whether the church will be the church. Whether or not America continues as America does not rest on the church. And freed from this strange, alien imposition, the church may find itself all the more fit to help America remember and so tell the truth and reconcile together. 

So long as we Americans allows ourselves the freedom to recognize the inherent relationship between truth and reconciliation, perhaps we can carve out a higher vantage point from which the stakes and perils of this election become a bit clearer and stir in us a bit more courage to persevere in what Lincoln spelled out over a century ago, a new birth of freedom and government of, by, and for the people…all the people. And may the church stand to testify that this temporal freedom is only a fleeting harbringer of a freedom which comes to all humanity through the scandal of a cross and empty grave.