Why hold on to Veganuary anymore?

As commercial promotion of plant-based diets falter Trystan Owain Hughes digs for the real roots around a ‘reverence for life’.

Trystan Owain Hughes

Trystan Owain Hughes is a theologian and vicar based in Wales.

A man stands at rest, one arm holding some vegetables.

NordWood Themes on Unsplash.

For many people, the month of January has been rechristened 'Veganuary’. Through this global campaign, which is celebrating its tenth anniversary this year, numerous people have embraced a plant-based diet.

Founded by a married couple from York, Veganuary has become a worldwide phenomenon, with more than 700,000 making the pledge last year. A YouGov poll suggests that numbers participating informally are far higher, perhaps as many as 4 per cent of Brits, 7 per cent of Americans, and almost 10 per cent of Germans. The campaign has also gained celebrity backing, with Paul McCartney, Joaquin Phoenix, Deborah Meadon, and Billy Eilish amongst the many star names backing the movement in recent years.

Yet there are some signs that the vegan bubble may have finally burst. The pace of interest in non-animal diets has started to level off and some analysts believe that “peak vegan” in the UK was way back in 2019. Figures by consumer intelligence company NIQ seem to confirm this. UK sales of both chilled and frozen meat alternatives have fallen sharply in recent years and prominent companies, including Oatly, Nestlé, Innocent and Heck, have withdrawn various vegan products.

Recent years have also seen an increasing number of posts and memes on social media feeds that are antagonistic towards the vegan lifestyle. It seems attitudes towards animals are slowly becoming incorporated into the cultural wars, with veganism often regarded as part of an over-righteous so-called “woke” ideology.

Some Christians subscribe to such an attitude and are hostile to those who embrace plant-based diets. Others, on the other hand, take a very different stance in considering their scriptures and theological traditions, emphasising the absolute necessity of a holistic awareness of diet, not least in light of animal cruelty, uncompassionate means of food production, and environmental concern. There are, after all, numerous affirmations of the precious and holy nature of the created order in the Bible. This would have differed profoundly from non-Judaic teaching in the Ancient Near East.

When he was surrounded by suffering and death... he came to regard a transcendent ‘reverence for life’ as the only way of living that made sense.

The moral imperative to care for the environment and value all creatures is clear from the very first pages of the Bible. After each day in the Genesis account of creation, God regards what he has formed as tov, a Hebrew word meaning good, pleasurable, and delightful. At the end of the creative process, God then looks at the whole of his handiwork, and he sees that the wonderful harmony of the complex, intricate, and balanced ecosystem is tov me’od, meaning ‘very good’. Later, in the New Testament, Jesus asserts that only God himself is good. It therefore follows that creation can, in some way, reveal the goodness of God directly.

And so there are many Christians who are drawn to an awareness that everything in this wonderful world has value and significance – the strangers we pass on the street, our pets who share our houses, the squirrels who dart across our paths in the park, the snowdrops breaking through the soil in our gardens, and even the slugs in our flowerbeds. No wonder the biblical images of the glorious eschatological, heavenly future are ones in which natural world is at harmony.

The German phrase that theologian Albert Schweitzer used to express the ramifications of the biblical concept of the goodness of the creation is ‘Ehrfurcht vor dem Leben’, which is often translated as ‘reverence for life’. The word Ehrfurcht, however, expresses far more than its English translation implies. It suggests an attitude of awe and ultimate respect, and so carries with it an overwhelming sense of moral responsibility towards creation. For Schweitzer this was no abstract intellectualism. His principle of ‘reverence for life’ came to him as he worked among the sick in the heart of tropical Africa. While prominent atheists like Richard Dawkins and Stephen Fry maintain that cruelty in nature is one of the main stumbling blocks of belief in the divine, it was not a sanitized version of nature that led Schweitzer to his God-centred conclusion. Rather, when he was surrounded by suffering and death, both in the hospital in which he worked and in the unforgiving natural world of the jungle around him, he came to regard a transcendent ‘reverence for life’ as the only way of living that made sense.

We are not only shockingly merciless towards each other, but we extend our cruelty to the creatures with which we share the planet.

Nature may well be ‘red in tooth and claw’, to use Lord Tennyson’s phrase, but humanity has been gifted with the potential to bring compassion and love to a world of pain and suffering. Most people already regard human life as inherently precious, but Christianity stands alongside other faiths in challenging people to consider the value the lives of non-human creatures. After all, Schweitzer suggested that every creature holds to the importance of its own life, albeit unconsciously, and this should lead people to solidarity with all forms of life. In this sense, an individual’s relationship with nature is far more intimate than we might think. ‘Wherever you see life,’ he wrote, ‘that is yourself!’

This recognition of humankind’s profound bond with other living creatures allowed Schweitzer to apply Jesus’ core teaching on love to the wider world – ‘the ethic of love widened into universality’, as he put it. This stands in marked contrast to the present status quo which views the only real value of non-human life to be its usefulness. No wonder that so many animals in modern industrial farming experience what Richard Holloway describes as a ‘double-dying’, as their everyday existence is as pitiful as their death. They live out wretched lifespans in disease-prone torture before being transported hundreds of miles in overcrowded trucks to their slaughter. But our society continues to turn a blind eye towards heartless factory farming practices. They are not only tolerated but justified with the argument that animals are little more than unfeeling machines who don’t really ‘suffer’ in the human sense of the word.

Such attitudes contribute to what the 1995 papal encyclical Evangelium Vitae refers to as the ‘culture of death’ of the modern world. We are not only shockingly merciless towards each other, but we extend our cruelty to the creatures with which we share the planet. In the large global corporations that dominate the food industry, animals are viewed as products to be reared to supply fast-food outlets. They are bred specifically for death. While nature itself is cruel, each creature is endowed with a fighting instinct for survival and a means to achieve it through armour, speed, disguise, poison or odour. We humans, though, offer no chance for such defensive capabilities to be utilised. Nothing is as uncaring and ruthless in nature as the hungry human.

Not that this recognition necessarily leads us to a purely plant-based diet. Even Schweitzer himself, who was a proponent of vegetarianism, ate meat on occasions. Perhaps the indigenous hunting communities of our world today can help us to bridge the gap between reverence for life and the killing of animals for food. While they are principally carnivores, many of these communities appreciate their utter dependence on the animals that are sacrificed so they might live and thrive. There is, therefore, a deep empathy and affection towards the hunted. In fact, compassionate ceremonies and rituals are often performed to show gratitude to the animals for the gift of their lives. The tribesmen of the Kalahari Desert will, for example, symbolically enter into the suffering of their dying prey by enacting their final death throes. Contrast this with our own food system, which is largely controlled by a small group of multinational corporations who attempt to hide the truth about what we are eating and the harsh treatment of both animals and workers in their factories.

In a YouGov survey, participants in Veganuary were asked to list their incentives for taking part. The main reason given, above environmental regard and personal health, was animal welfare. The concept of 'reverence for life’ speaks into this concern. As such, in embracing the concept that all life is equally worthy of our attention, respect, and love, Christians could have so much to offer contemporary debate. Their perspective could have huge implications on the moral and ethical matters that we face today – climate change, food production, health care, emerging technologies, animal care, AI, and energy development. ‘Do not do any injury, if you can possibly avoid it,’ the great Welsh Celtic saint Teilo is purported to have said while reflecting on creation. The anthropocentric, human-centred paradigm does not, then, reflect a truly Christian worldview. Instead, Christianity holds that every part of creation reflects God’s goodness and non-human life deserves respect for its own sake, not simply because of its usefulness. The whole, wonderful web of life is considered to be valued and loved by God, not merely one strand of it, and the daily call of the Christian is to live out the compassion, care, and love that such an awareness demands.

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Digital

Freedom

30 October 2024

5 min read

Seen in Beijing: what’s it like in a surveillance society?

Cameras and controls remind a visitor to value freedom.

Alex Ross

A guard stands behind a barrier across an entrance to a station escalator.

A Beijing station gate and guard.

The recent Archers’ storyline wouldn’t have worked in Beijing. Here, great gantries of traffic cameras see into cars and record who is driving, so a court case which hinged on who was behind the wheel would not play out in months of suspense. The British press periodically runs stories on how much tracking and surveilling we are subject to, while the success of the TV series Hunted showed just how hard it is it to evade detection, and how interested we are in the possibility—but how often do we stop to think about the tensions inherent in the freedoms we enjoy?

It is difficult to explain just how free life in Britain is to someone in China, and how precious, and conducive to social good, that freedom is, to people at home. Take my recent experiences. Prior to entry at Beijing airport, I was randomly chosen for a health check and required to give a mouth swap. This may have been a benign Covid testing program, but it was impossible to tell from the questions on screen we had to answer—and a mouth swab certainly hands DNA to the authorities. At the university where I was studying, face scans are required for entry on every gate, and visitors must be registered with state ID in advance. Despite not having been in China since prior to Covid restrictions, my face had been pre-programmed into the system and an old photograph flashed up on screen as the barriers opened.

The first time I used a rental bike to cycle back to campus (the local Boris-bikes come on a monthly scheme, linked to a registered phone number), a message flashed up on my phone telling me that I had gone the wrong way down a one-way bike lane. The banner appeared twice, and the system would not let me lock the bike until I had acknowledged my error. The fact that the GPS system tracks the bikes so closely it knew I had gone against the traffic flow for a couple of hundred metres to avoid cycling across a 4-lane street was a surprise. Since that phone is registered to a Chinese friend, such infractions are also potentially a problem for him. What was less surprising, is the systemic nature of China’s ability to track its people at all times.

Walking through my university campus, where every junction has three or four cameras covering all directions, I occasionally wonder where students find space to have a quick snog.

No one uses cash in cities in China; in many outlets and places cash isn’t even accepted. Everyone uses apps like WeChat or Alipay to pay for goods—even at food trucks and casual stalls the vendor has a machine to scan a phone QR code. WeChat is WhatsApp and Facebook and a bank debit card and a travel service and news outlet rolled into one; Alipay, its only effective rival, offers similar. To obtain either account, a phone number is needed, numbers which have to be registered. And to pay for anything, a bank account in the name of the individual must be linked to the account. In other words, the government can choose to know every purchase I make, and its exact time and place. A friend who works in a bank says he uses cash where possible because he doesn’t want his colleagues in the bank to see what he's been buying.

Transport is also heavily regulated. To enter a train station, a national ID card is needed, which is scanned after bags are x-rayed. To purchase a high-speed train ticket, a national ID card—or passport for foreigners—is required. It might be possible to purchase a ticket anonymously in cash from a ticket window outside the station for an old-fashioned slow train, but one would still need an ID card corresponding to the face being scanned to make it to the platform—and the train station has, of course, cameras at every entrance and exit.

Cameras are pervasive. Walking through my university campus, where every junction has three or four cameras covering all directions, I occasionally wonder where students find space to have a quick snog. The only place I have not yet noticed cameras is the swimming pool changing rooms, which are communal, and in which I am the only person not to shower naked. There are cameras in the church sanctuary, and cameras on street crossings.

Imagine being constantly reminded by human overseers that your activity in person and online is both seen and heard.

Even when not being watched, out in the countryside, the state makes its presence felt. On a recent hike in the hills, our passage triggered a recording every few hundred metres: “Preventing forest fires is everyone’s responsibility.” Once or twice is common sense, ten or twenty times a stroll is social intrusion. One can, of course, learn to ignore the posters, the announcements, the security guards on trains playing their pre-recorded notices as they wander up the aisles and the loud speaker reminders that smoking in the toilets or boarding without a ticket would affect one’s social credit score and imperil future train travel, but white noise shapes perception.

As a (mostly) upright citizen, there are many upsides to constant surveillance. People leave their laptops unattended on trains, since they will not be stolen. Delivery packages are left strewn by the roadside or by a doorway: anyone stealing them will be quickly found. There is almost no graffiti. I can walk around at night safe in the knowledge that I am exceedingly unlikely to be a victim of petty theft, let alone knife or gun crime. Many Chinese have horrified tales of pickpockets in European cities or crime rates in the UK, while young friends are so used to the state having access to phone data and camera logs that they barely notice. Most Chinese I know are very happy with the trade-off of surveillance for safety—and the longer I spend in Beijing, the more appealing that normality seems.

To those who have lived outside, however, the restrictions make for a more Orwellian existence. Any church group wanting to hold an online service must apply for a permit. A friend was recently blocked from his WeChat account for a period after using a politically sensitive term in a family group-chat. Not being able to access certain foreign websites, search engines or media (no Google, no WhatsApp and no Guardian without an illegal virtual private network) might be an irritation for a foreign resident but means a lifetime of knowingly limited information for a citizen. Not being able to access information freely means, ultimately, not being able to think freely, a loss that cannot be quantified. The elite can skip over the firewall, but many cannot.

We have seen the dangers recently in the UK of limited information flow, and of social media interference by hostile players. Imagine never being able to know whether the information you are receiving is trustworthy—or being constantly reminded by human overseers that your activity in person and online is both seen and heard. Christians may believe in the benevolent and watchful gaze of God—but are rightly wary of devolving that omniscience to fellow humans.