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5 min read

Benefiting from the many facets of beauty

A jewellery start-up is challenging what Belle TIndall perceives as empowerment and agency.
Three women stand, two lean into each other sharing a joke, while the other laughs too.
Members of Zena's Launch Pad team, Kamuli, Uganda.
Zena.

I have a conundrum. I’ve started and re-started this article four times now. And I’m surprised that I’ve settled on this opening. But alas, I have a deadline to adhere to and a cold coffee to warm back up. So, this will have to do. I’m struggling with this opening paragraph because when it comes to writing about Zena - the female-led, non-profit, environmentally friendly jewellery and accessory brand - I simply do not know where to begin.  

There are too many facets of Zena that deserve to sit front and centre in this article; too many details to revel in, too many stories to tell, too much success to pick at and analyse.  

Where do I possibly start?   

How about with the delightful fact that the brand is named after a beloved pet goat who makes appearances on their TikTok? You know, kick things off on an endearing note. Or perhaps the fact that there are playlists curated for all occasions, dance challenges, and even a recipe for tequila lollipops on their website? That would certainly alert people to how seriously this team takes the art of having fun. Or maybe I should open with the fact that they’ve both challenged and refined how I perceive empowerment and agency. I could explain how they have alerted me to the importance of investing in female entrepreneurs as a means of tackling extreme poverty and profound gender inequality.  

Yes. I think that’s it. Let’s start there and work our way backwards, shall we?  

These women are not beneficiaries, they are benefactors – and that’s an important, not to mention beautiful, distinction. 

In which case, here’s the heartbeat of Zena, here’s what you need to know in order to understand everything else about them: women living in rural poverty are currently facing two major barriers when it comes to business opportunity and entrepreneurship, and Zena are tackling both head on.  

Firstly, female entrepreneurs in these settings have little to no capital with which to launch their business ventures. To combat this, every single product offered by Zena, whose HQ is in Kamuli (Uganda), is hand-crafted by women who were previously living below the poverty line. Through the Zena apprenticeships, these women are able to support themselves and their families while also earning/saving the capital they need to launch their own businesses once the short-term apprenticeship comes to an end. These women are not beneficiaries, they are benefactors – and that’s an important, not to mention beautiful, distinction.  

Secondly, as well as a lack of capital, these women are battling a lack of education. And so, through a multi-phase entrepreneurship programme (The Zena Launch Pad), Zena are giving their apprentices both the theoretical and practical tools that they need to launch and sustain their own businesses. Women are graduating from this programme with literacy and numeracy skills, a viable business plan, industry-specific knowledge and skills, as well as leadership and development.  

Because here’s the bottom-line, the foundation upon which Zena stands, the deep conviction of both Caragh and Loren, the co-founders and CEOs; agency matters. Widening one’s understanding of success to encompass these women’s agency, for better or for worse, matters. Empowering these women to earn their own capital, to see the unfolding of their own ideas, to know that their decisions matter, it makes all the difference. No dependence, no hand-outs, and no debt. Just the kind of empowerment that is laced with agency.  

It’s bold. But it’s working.  

There was utter delight in her eyes when she explained how good generates more good and creation generates more creation.

So far, time-stamped at this moment in time, Zena’s hybrid and holistic approach has led to 67 female entrepreneurs, over 150 children in school, and nearly 500 lives lived above the poverty line. Women are hiring other women, businesses are birthing more businesses, education is generating more education.  

Pretty special, isn’t it? Pretty Jesus-like too.  

I had the immense joy of chatting to Caragh, one of the co-founders and CEOs of Zena; she reminded me that multiplication is one of Jesus’ most classic moves. Just as the people sitting around Jesus with wide eyes and numb backsides witnessed one humble lunch feed tens-of-thousands of mouths, so are Caragh and her team witnessing jaw-dropping multiplication happen before their very eyes. There was utter delight in her eyes when she explained how good generates more good and creation generates more creation. Compassion is contagious and innovation spreads. Although Zena is by no means an enterprise that squeezes itself into a religious box (empowering women of all faiths and none), it is easy to see how Caragh and Loren’s faith in a God who wrote generative goodness into the fabric of reality, informs their mission to write it into their business model.  

Something else that is woven into the DNA of Zena, much to my delight, is an unabashed celebration of the female consumer. 2023 may well be remembered as the year when an economic earthquake was caused by Taylor Swift, Beyonce, and Barbie. According to Forbes, it is likely to be regarded as the year where people began to take seriously and analyse the power of 'the female dollar'. And Zena, with their penchant for all things pink and glittery, have been sitting ahead of the curve for a little while. Their products, as seen in Vogue, Marie Claire, and Harvey Nicholls (as well as embellishing the looks of numerous celebrities), seem to have been made with this cultural moment in sight. Their aesthetic perfectly encapsulates the resurgence of female playfulness and the reclaiming of ‘girliness’ as something to embrace and revel in. As I have already referenced, joy is something that this team take incredibly seriously.  

The celebration of women infiltrates every layer of Zena’s existence, that much is clear. While their products delight the female gaze, their profits sow into female entrepreneurship. Both of which display how working toward gender equality, particularly in contexts such as Kamuli, is a means by which we can wage a war on extreme poverty. 

Women serving women, who are serving women, who are serving women. And on it goes – so beautifully circular. So intriguingly God-inspired.  

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7 min read

The bold museum reflecting a “moonlight” experience of the unseeable

Robert Wright visits the UK's only Faith Museum, in Bishop Auckland, and hears how its funder hopes to inspire reflection on the divine.

Robert is a journalist at the Financial Times.

 

A art installaton showing purple and pink flame-like shapes moving in a darkened room
The Eidolon art installation.

It takes a moment to grow accustomed to walking in the dark of the long, steeply roofed room that houses Mat Collishaw’s art installation Eidolon. But the artwork’s impact is immediate. Two huge, moving images in the middle of the room show a blue iris flower. It is being engulfed by flames but not consumed. Speakers play, in Latin, a story from the Hebrew bible’s Book of Daniel in which three young Jewish men survive being thrown into a fiery furnace for refusing to worship the Babylonian king. The artwork is a rare successful attempt to capture in modern art the essence of Christ’s crucifixion and the Christian tradition of martyrdom, with its roots in earlier Jewish beliefs.

Watch Eidolon

Eidolon is one of the highlights of the UK’s first Faith Museum, a bold project opened on October 7 in Bishop Auckland castle, the historic residence of the Bishops of Durham. The museum forms part of The Auckland Project, a series of initiatives in Bishop Auckland, north-west of Darlington, being funded by Jonathan Ruffer, a Christian and successful City investor. Ruffer’s childhood home was outside nearby Middlesbrough. The new institution aims to tell the story of 6,000 years of faith in Great Britain, starting with the Gainford cup and ring stone. The stone, found 90 years ago 10 miles from Bishop Auckland, may date from as early as 4,000BCE. It features carvings regarded as the earliest evidence of religious practice in Great Britain. 

Jonathan Ruffer.

A man stands in a formal dining room that has traditional paintings on the walls
Jonathan Ruffer, in Bishop Auckland Castle.

Ruffer, however, declines to link the museum’s contents to his own faith or an explicitly Christian message. He insists that he is merely seeking to advance discussion of faith in a society where it is little debated but remains a potent force. In the living room of Castle Lodge, his home in the castle grounds, Ruffer compares the contemporary taboo about religion with the very different mores of the 19th century. 

“Nobody talked about sex in Victorian times,” he says. “It’s impossible to imagine that because the public world was silent on it, it was not as much a guiding force as it is today. I think that’s where faith is now.” 

He adds that the 10-year process of establishing the museum has made it “absolutely apparent” to him why there are no other similar institutions. 

“What is a museum for?” he asks. “It’s to gawp at things and if you think what is the subject matter of a faith museum, it’s God. In whatever form and shape that you believe that God to be, you cannot see that topic.” 

The museum is nevertheless rich in sometimes poignant objects that the curators call “witnesses” of faith. They include the Binchester Ring, a ring with Christian symbols dating from the third century of the Christian era. The ring, found only a mile from the museum, is regarded as the earliest known evidence for Christian practice in Britain. There is a small slate, engraved on one side, that served as an altar for Recusant Roman Catholics while their Church was out in the cold and had to stay hidden during the Reformation years. The slate could be turned over and disguised as a normal roof slate when not in use. The museum has on loan the Bodleian Bowl – a rare example of a ceremonial vessel used by one of England’s Jewish communities before King Edward I expelled the group in 1290. 

Ruffer says the impact of the objects – many on loan from other museums - comes from their histories. 

“There’s a great power in the objects that we have,” he says. 

Eileen Harrop.

A priest stands in front of lead glass windows and carved seats.
Eileen Harrop, entrepreneur priest and museum advisor.

Among the advisers on the museum’s establishment was Eileen Harrop, a Church of England priest originally from Singapore and of Chinese origin. She was appointed an “entrepreneur priest” in 2016 to work with Ruffer on The Auckland Project. Meeting in the castle’s former library, she says the museum avoids suggesting all faiths are the same, while also steering clear of Christian proselytising. Harrop, now the vicar of four parishes around Bishop Auckland, expects the museum to have a powerful effect on visitors. 

“It allows for people to experience the God who led Jonathan here,” she says. “It allows for people to enter into all the different ways in which people can identify something about faith and then it’s up to God.” 

A visit’s emotional impact comes largely from the new institution’s first floor, devoted to works created by contemporary artists exploring faith. Some of the most powerful exhibits are black-and-white pictures in which Khadija Saye, a young British-Gambian artist, explores possible uses for religious objects belonging to members of her family, some Muslim and some Christian. Saye lost her life in the 2017 Grenfell Tower fire. 

A series of works by Christian painter Roger Wagner has proved particularly timely. The museum opened the same day that Hamas terrorists started the current Israel-Gaza war with their attack inside Israel. The paintings translate stories from the Christian New Testament to the contemporary, riot-scarred occupied West Bank. 

Eidolon is among the works on the first floor. Harrop calls it an “amazing installation”, particularly for its retelling of the story of Daniel. 

“It relates a story… of what was going on in that particular experience of the faithful person called and protected with his companions in relation with God and the power of faith,” she says. 

Ruffer, meanwhile, shies away from expressing spiritual aspirations. 

Asked how he hopes people will respond to the museum, he says: “I couldn’t care less – that’s up to them. I have many faults but a sense of wanting to tell people or persuade people how they should be is very low down the list.” 

Yet Ruffer is clear that he received a clear, divine call to come to Bishop Auckland. He was first drawn to the area by his enthusiasm for Spanish art and his determination to prevent the Church of England’s Church Commissioners, then owners of the castle, from selling its prize artworks – life-size, 17th century portraits by Francisco de Zurbarán known as Jacob and his 12 Sons. The paintings, saved for Bishop Auckland in 2011 by a multi-million-pound donation by Ruffer, remain in the castle. But the Zurbarán link inspired Ruffer to establish a Spanish Gallery, dedicated to art from Spain, on Bishop Auckland’s Market Place. 

“I came here really through a calling,” Ruffer says. “I felt the need really to drop everything and come up to somewhere in the north-east, to be part of a community.” 

Ruffer’s engagement with the town deepened when the Church Commissioners announced, also in 2011, that they planned to sell the castle. Auckland Castle was formerly a seat of both ecclesiastical and secular power when the Bishops of Durham were prince-bishops – uniquely in England, both secular governors and bishops. The bishops lost the last of their secular powers in 1836. Ruffer bought the castle and transferred ownership to a newly established Auckland Castle Trust, which became The Auckland Project. 

“I’ve heard from people who have through it who have said they can’t really put their finger on what it is, but they must go back again,” 

Ruffer accepts there are issues with trying to capture the imagination of Bishop Auckland’s 25,000 inhabitants from inside a castle whose imposing entranceway symbolises its symbolic role as a seat of sometimes oppressive power. 

“That sense of power is felt as a reality by people,” he says. “But it’s empty. Power has long since moved away from the prince-bishops and then the bishops.” 

The castle’s unique history nevertheless makes it the ideal setting for the museum, according to Ruffer. Exhibits are housed both in a wing of the historic castle and a new, purpose-built extension. Ruffer says the castle was a far better place to site a faith museum aimed at raising questions than somewhere more explicitly linked to a specific faith such as a cathedral close. 

“Auckland Castle has been intricately involved with faith for nearly 1,000 years and yet it hasn’t been a place of worship,” he says. “It has a chapel but it’s ecclesiastical without being a cathedral, church or minster. So it seemed to me that that made it very appropriate for a faith museum.” 

The early signs, according to both Ruffer and Harrop, are that the new institution is encouraging reflection among visitors. Ruffer says the museum has responded to the “elemental need” for faith. He adds that the positive reaction so far vindicates the initiative to establish the museum, which he says has brought together objects and described them “without any directional guidance as to which works”. 

Harrop reports that visitors seem to feel the need to experience the museum a second time after a first visit. 

“I’ve heard from people who have through it who have said they can’t really put their finger on what it is, but they must go back again,” she says. 

Ruffer identifies the museum’s power by saying that it gives people an easier experience of the divine than would otherwise be available to them. He compares the experience of encountering God through the museum to looking at the light of the sun as reflected in soft moonlight. That, he points out, is far easier than looking painfully and directly at the sun. 

“The thing that changes people is to be confronted with something bigger than yourself,” he says.