Article

Comment

Community

Time

17 January 2025

3 min read

What’s the point of celebrating an anniversary?

How Liverpool Cathedral galvanised the heart of a community.

Stuart Haynes

Stuart is communications director for the Diocese of Liverpool.

Two cans of beer depict a drawing of a cathedral.

Raise a toast!

Liverpool Cathedral

2024 was a momentous year for Liverpool Cathedral as we celebrate our centenary. To be honest we also had some celebrations in 2004 and could look at something for nearly every year up until 2078 if we put our mind to it. Is this seemingly random selection of a date merely a marketing trick. What is the point of marking or celebrating an anniversary?

We are all used to anniversaries. At the very least every person has the anniversary of their birth to mark. Added to that we have weddings, work anniversaries and numerous other opportunities to mark past achievements. For many it can get tiresome seeing another anniversary being paraded through the media.

For Liverpool Cathedral choosing to mark the centenary of our consecration in 1924 was significant. The centenary provided a galvanising factor for the cathedral community. It provided the impetus for us to try to secure our building through a number of improvement projects and our financial position by a massive fundraising initiative.

We also, inevitably, planned a year of celebration worthy of a centenary bringing world class artist Anish Kapoor to exhibit, hosting a series focusing on our architect Sir Giles Gilbert Scott and culminating in being one of the Royal Mail’s Christmas stamps. A first-class stamp for a first-class cathedral.

Central to our celebrations was our Peoples Service in July which marked the anniversary of the cathedral’s consecration. This reached to the heart of why we did this and why our anniversary celebrations were so important.

Celebrating our centenary pointed to the spiritual heart and essence of us as a cathedral. We believe we were built by the people for the people and our purpose is to serve. Our history mirrors the history of Liverpool in the twentieth century, sharing joys and angsts, triumphs and tragedies. So many who visit us have a personal connection to the cathedral, a story to tell that binds them into our story. To be true to this our celebrations brought these before the God we believe in to celebrate and link these together as a reminder of the values and purpose which drive us on a daily basis.

We also brought together people to celebrate and thank them for the role they play. For it is the people that make and drive our cathedral. Our volunteers, staff, congregations, visitors all bring the human element that bring true life and joy to the cathedral. The different ways in which they engage with the buildings beautiful, majestic architecture and use its great space fulfil the historic purpose that those who envisioned, created and built this place had.

By rooting ourselves in our history and our traditional values we are reminded of our duty to future generations. Celebrating our centenary brought home the faithful dedication of the many whose vision brought this magnificent building into being. Knowing that, we treat what could otherwise become familiar with more respect and awe. As a consequence, we are inspired to ensure that the cathedral remains an integral part of people’s story in the future.

By offering this to the God we believe in we are reminded that those who brought Liverpool Cathedral into existence did it to honour and worship that God. Liverpool Cathedral, like all cathedrals and churches, is meant to stand as a representation of Christ’s presence in our communities. A place of timeless reliability. The edifice of Liverpool Cathedral standing proud on the cityscape offers comfort to the city’s people even those who haven’t yet been through our doors. Celebrating that fact gives both a sense that we still remain a vibrant place, offering a range of activities and events gives a reason for people to take that first step across our threshold.

It could easily be argued that you don’t need an anniversary to do that but moments help. In a marriage we celebrate the ruby, pearl, silver golden anniversaries but not so much on year 17. Having an excuse to do something, to be focussed, link our past to our future and above all to celebrate the people who inspire us on the way.

2024 was a great anniversary for Liverpool Cathedral. Here’s to the next.

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Article

Comment

Economics

Sustainability

26 November 2024

4 min read

Black Friday: don’t shop, try stewarding instead

We're so fallible to consumer culture. Here's how to counter it.

Rosie Phillips

Rosie studies theology in Oxford and is currently training to be a vicar.

A phone screen is held up, showing a shopping page, behind a window displays a Black Friday Sale banner.

CardMapr.nl on Unsplash.

Have you noticed how many times in the last 24 hours you’ve been targeted or tempted by a Black Friday marketing campaign?

It’s estimated that we can see anywhere from 50 to 400 adverts per day - on TV, billboards, online, and, more than ever, through social media. I’ve never felt more seen and known by the Instagram algorithm, and many of us have experienced items popping up on our feeds which we were talking about with friends only hours before. Is it possible to resist such incessant and elaborate marketing schemes?

In the lead up to Black Friday this year, I’ve been looking out for a new vacuum cleaner (the rock-and-roll life of a thirty-something year-old). Having done all the research, I’m now poised to cash in on the discounts, regularly refreshing my Argos and Amazon tabs for the latest prices.

But, as I’ve been comparing the relative pros and cons of cordless versus cylinder vacuums (and marvelling at the development of anti-hair wrap technology), it’s been difficult not to have my interest piqued by various other products being put under my nose by these websites, too.

And difficult not to feel like, if I don’t act quickly, I’m going to miss out on an offer that’ll not come around again. It’s almost as if these marketing executives know how my brain is going work - even before I go online. But are we humans really as transparent as that?

Netflix’s new documentary, Buy Now? The Shopping Conspiracy, says that we are. It profiles several ex-insiders from the world’s biggest brands, who expose the manipulative tricks used by these corporations to make us buy more, and the extent to which our desire for endless consumption has been cultivated and capitalised on by design.

It seems that we humans, evolved and intelligent as we like to believe ourselves, are still fallible to serve the things which were designed to serve us. And the consequences are far-reaching. Online shopping may have dehumanised the consumer experience, but we remain connected to people around the world by global supply chains, and it is individuals and communities whose livelihoods are most dependent on the availability and quality of natural resources, and who live closest to the land, who reap the harmful effects of our incessant buying habits.

Hazardous e-waste, for example (including discarded laptops, phones, and TVs), is rising by millions of tonnes annually. The UK is a particularly bad offender for illegally exporting toxic e-waste around the world, dumping it in landfills where it releases toxic substances such as mercury, zinc, and lead into local water and soil supplies.

Back here in the UK, we can feel like such small cogs in such a huge, capitalist machine, that a lot of this seems beyond the realms of our human agency.

There is certainly value in being savvy with our spending power as consumers. In doing the research to get the best Black Friday deals, as we tighten the purse strings and navigate what has become a protracted and painful cost of living crisis for many. It can be hard for Christmas not to feel like an unavoidably expensive time of year.

But, perhaps there is also an opportunity to take small, subversive acts of resistance against this dehumanising consumer culture. Actions which reclaim our humanity and human agency, and which recognise our global interconnectedness.

For example, maybe you could resist the urge to impulse buy something this weekend, by stepping away from the screen to make a cup of tea or go for a walk outside, before clicking ‘Pay Now’.

Perhaps we could get better at comparing companies’ supply chains and ethical brand ratings, using our spending power to support those which align best with our values.

And, when we’re making a purchase, let’s take a moment to be grateful for the things we already have, the items we’re buying, and the people who made them.

The Christian faith invites us to reframe how we see our money and belongings through the lens of stewardship. It’s an underrated principle in today’s context. Stewardship goes beyond just thinking about how we spend our income, to the inherent responsibility we have as humans to look after the world around us, recognising that the earth’s resources are not ones we are entitled to, but are gifts which sustain life.

The principle of stewardship makes it impossible to hide behind a screen and to ignore the impact which our spending decisions have on people and communities around the world, however far removed from our lives they seem. It invites us to use our money and resources to invest in things which will serve us - and others - well, and tells the world that it matters that we challenge systems which perpetuate economic and environmental injustice.

And, if I happen to miss out on that vacuum cleaner while I’m out for a walk this weekend, at least it’s less than a month until the Boxing Day sales hit our screens.